Downtown Master Plan

Map of the city limits of Downtown Greenville, South Carolina Opens in new window

Master Plan Completed

The city presented the final Downtown Strategic Master Plan to the public on May 29, 2019. The plan is a roadmap for downtown’s future development and will help the community to prioritize investments and overall placemaking.

Background

The City of Greenville hired Urban Design Associates, an international urban design and architecture firm headquartered in Pittsburgh, Pennsylvania, to develop a strategic master plan for downtown Greenville. The objectives of the plan were to attract and retain businesses, residents, and visitors while ensuring the uniqueness and authenticity of downtown; position downtown for the attraction and retention of a workforce for the new economy, and continue the right blend of development and redevelopment. 

The planning process took several months and the project team worked with a variety of downtown stakeholders - including property owners, residents, businesses, developers, philanthropies and elected officials - to develop a unified vision and comprehensive implementation strategy. In addition to Urban Design Associates, the project team also included Hawkins Partners (landscape architecture/public space design); HR&A Advisors (market analysis); Thomas & Hutton (civil engineering); and Walker Parking (parking strategy).

Area of Study

Downtown Greenville, South Carolina
Click on the image above to see the expanded view.

Resources

2019 Greenville Strategic Downtown Master Plan 

Past Meetings

Community Meeting #1: Public Open House & Summer Garden Party
Wednesday, June 20, 2018 - 5:30-7:00 p.m. - Tate Plaza at Falls Park (Covered area outside Spill the Beans)
At this informal, drop-in style open house, the public had an opportunity to meet representatives from Urban Design Associates and share their ideas and opinions about the future of downtown, including its buildings, streets, park spaces and uses. 

Community Meeting #2: Design Studio Open House 
November 6, 2018 - 5:00-7:00 p.m. - Clemson ONE, 5th Floor, 1 North Main Street, Greenville, SC 29601
This was a drop-in Design Studio Open House to discuss community member ideas for the future of Downtown Greenville and meet the consultants during their week-long design charrette.

Community Meeting #3: Design Studio Open House 
November 7, 2018 - 5:00-7:00 p.m. - Clemson ONE, 5th Floor, 1 North Main Street, Greenville, SC 29601
This was be a drop-in Design Studio Open House to discuss community member ideas for the future of Downtown Greenville and meet the consultants during their week-long design charrette.

Community Meeting #4: Draft Presentation Meeting 
November 8, 2018 - 6:00-7:30 p.m. - Clemson ONE, 5th Floor Auditorium - 1 North Main Street, Greenville, SC 29601
The consultants from Urban Design Associates presented on their key findings for the Greenville Downtown Master Plan. The presentation highlighted the future of Downtown and wrapped up a week-long design charrette.

Community Meeting #5: Downtown Master Plan Final Presentation
Wednesday, May 29, 2019 - 5:30-7:00 p.m. - Greenville Chamber
The consultants from Urban Design Associates presented the completed Downtown Master Plan. The plan is a roadmap for downtown's future development and will help the community to prioritize investments and overall placemaking.